‘JFK Memento’ and ‘MLK: Now Is The Time’ Win XR Audience Awards at SXSW 2023

|
|

Last month we announced that five Meta-funded projects had been selected to appear at the 2023 SXSW Film & TV Festival, with JFK Memento participating in theXR Experience Competition and four other titles (MLK: Now Is The Time, J Balvin Futurum: A VR Concert Experience, Behind the Dish, and You Destroy. We Create. The War on Ukraine’s Culture) in the XR Experience Spotlight.

Today, with SXSW 2023 coming to a close, we were thrilled to learn that two of those experiences won awards at the show.

JFK Memento is the Audience Award Winner in the XR Experience Competition, so congratulations to director Chloé Rochereuil, producer Victor Agulhon, and the rest of the team who helped bring this narrative learning experience to life.

And in the XR Experience Spotlight, the Audience Award Winner was MLK: Now Is The Time. Congratulations to director Limbert Fabian, producers Matthew O’Rourke and Sulivan Parker, the screenwriter Andrina Wekontash Smith, and everyone else involved.

Read on for more details on both projects, check out more details on our VR For Good initiative, or take a look at all of the Audience Award Winners across SXSW 2023—and thanks to those who watched and voted on all of the films at the show!


JFK Memento

XR Experience Competition — Audience Award Winner

Sixty years after President Kennedy’s assassination, JFK Memento chronicles the events of November 22, 1963 and the investigation that followed. Across six chapters narrated by the last living witnesses, journalists, and investigators who lived through the events, this documentary is an historically accurate record of these 48 hours that changed the world. Dive into the defining moments of the investigation as archival photos and films come to life, remastered in 3D and reprojected onto the historic sites as they were back in 1963. Produced in collaboration with the Sixth Floor Museum in Dallas and with the support of Meta Immersive Learning, JFK Memento is a narrative learning experience.


MLK: Now Is the Time

XR Experience Spotlight — Audience Award Winner

It’s been 60 years since Dr. Martin Luther King delivered his iconic “I Have a Dream” speech, but the messages from that speech resonate today. MLK: Now Is the Time is an immersive journey that explores key themes of Dr. King’s speech and highlights systemic inequities that persist in our society. Through first-person stories and interactions, MLK: Now Is the Time drops you into a thoroughly modern interpretation of a contemporary March on Washington that will inform and inspire a new generation of activists. Available on Meta Quest 2 and Meta Quest Pro. Learn more.