Manage settings for your profiles and devices in your Meta Account
You can choose to add profiles, devices and tools to a Meta Account at any time. When you add profiles to a Meta Account, we may update your settings to match across your profiles. You can update these settings at any time.
Settings that apply to profiles and Meta devices at once
To make it easier to control your preferences across your profiles (on Facebook, Instagram, Meta Horizon, Threads and Meta AI) and Meta devices (for example, Meta Quest) in one place, there are some settings that must be the same across all profiles in the same Meta Account.
When needed, we’ll adjust these settings to match across your profiles and devices, if you add them to the same Meta Account that previously had different settings. For example, if you’ve chosen to “see less” ads about alcohol on Facebook and less ads about gambling on Instagram, when you add them into the same Meta Account, you’ll “see less” ads about alcohol and gambling across all profiles in that Meta Account.
Your birthday
Your birthday is used to personalize your experience and helps us protect young people from inappropriate content. Profiles with incorrect information may be suspended. Learn more about why we ask for your birthday.
If you add a new profile that has a different birthday than your other profiles to your Meta Account, we may ask you to select one birthday. When you add a profile into a Meta Account, you may be asked to verify your age if you try to access certain experiences and features.
Your contact information
Your contact info includes your mobile numbers and emails that you can use to log in. You can manage your mobile numbers and emails, and who can see your contact info, in your Meta Account settings. If you have WhatsApp in your Meta Account, your WhatsApp phone number is managed in WhatsApp, even if it is the same phone number you use for your Meta Account.
You’ll see your default contact on the contact info screen in Meta Account settings. A default contact helps you recognize your Meta Account when doing things like creating new profiles or logging in. It is your most recently confirmed email or mobile number, until you change to another email or mobile number that’s on your Meta Account. A default contact is required and can be managed through contact info in your Meta Account settings.
Two-factor authentication
When you’re updated to a Meta Account, two-factor authentication will apply across the profiles and devices in the same Meta Account, except WhatsApp.
This means if you had multiple accounts in your Accounts Center, and two-factor authentication was only enabled for some of those accounts, when you’re updated to a Meta Account, two-factor authentication is enabled for your entire account.
Your ad preferences
You can visit your ad preferences within your Meta Account settings, where you can manage things like ad topics and information used to show you ads that are more relevant to you.
Some ad preferences are applied across all profiles in a Meta Account. These preferences include: Ad topics you see, ads you see based on your activity, and activity information from ad partners.
Within Ad preferences, you can also see your recent ad activity or advertisers you’ve recently seen on the Instagram and Facebook profiles in a Meta Account. If you are under 18 (or under 20 in Thailand, or under 21 in Indonesia), some ad preferences aren’t relevant to you, and you won't have access to those settings until you’re 18 (or older in some countries).
Your ad topic preferences
To help influence your ads on Facebook, Instagram and Threads, you can choose to see fewer ads about certain topics like alcohol, gambling, parenting or pets. If you add profiles to the same Meta Account (for example, your Facebook and Instagram profiles), we’ll adjust this setting to match across your profiles.
For ad topics you’ve selected to See less of, we’ve applied that preference to the profiles in the same Meta Account.
For example, if you chose to see less ads about gambling on Instagram, and you chose to see less ads about alcohol on Facebook, we’ll adjust your ad topic preferences across both apps to show less ads about both gambling and alcohol.
Categories used to reach you
You can choose what profile information is used to help personalize your ads. You can also choose whether advertisers can reach you based on other categories that we associate with you. You can review these categories and remove yourself at any time.
Your activity information from ad partners preferences
Ad partners are businesses, organizations or people who share information with Meta through our marketing and advertising business tools. To show you more relevant ads, we receive and use information that advertisers and other partners provide to us about your activity on their websites and apps. You can adjust this setting to choose whether we use your activity information sent from ad partners to show you ads.
If you’ve turned off Activity information from ad partners setting in your Meta Account settings, that preference will apply to all profiles in the same Meta Account.
Your audience-based advertising preferences
Advertisers can choose to show ads to certain audiences. Advertisers can use or upload a list of information that we can match to your profile to show you ads. You can also be included in an audience based on your interactions with an advertiser’s website, app or store.
You can view the advertisers whose audiences you have been included in based on your information or activity off Meta technologies, and decide whether we can use this information to show you ads across your profiles in the same Meta Account.
Your payment information
When you add profiles to the same Meta Account, your saved payment information will be synced across your profiles. You can choose to separate your payment information at any time.
Activity off-Meta technologies
Your activity off-Meta technologies is a summary of activity that businesses and organizations share with us about your interactions, such as visiting their apps or websites. They use our Business Tools, like Meta Pixel, to share this information with us. You can choose to disconnect your activity off-Meta technologies at any time.
If you move profiles from Meta Accounts with different activity off-Meta technologies settings into the same Meta Account, then we’ll disconnect this activity for all profiles in the same Meta Account.
Move profiles out of a Meta Account to manage settings individually
You can move profiles out of a Meta Account at any time if you’d like to manage these settings differently for each profile. Once you move profiles out of a Meta Account, any changes that were made to these settings while the profiles were in that Meta Account, including the settings we adjusted for you, will still apply to remaining profiles. The settings will not revert to the selection made before moving the profile into a separate Meta Account.
Note: You can move WhatsApp out of a Meta Account anytime without needing to create a new Meta Account for it.
Settings you can manage individually for your profiles, devices and tools in a Meta Account
For certain account settings, you can make different choices across the profiles in the same Meta Account. These include:
- Login and security: Login activity, and where you’re logged in.
- Your information and permissions: Adjust how you upload contacts, manage your search history and browser or cookies preferences. You can also download or export your information.
- Ad preferences: Adjust your preferences for the ad topics you see, advertisers you’ve recently seen, and ads you see based on your activity information from ad partners. You can also see your recent ad activity.
- Meta Pay: Manage Ads payments or Meta Pay settings.
For example, you can have different Meta Pay selections for Facebook and Instagram profiles in the same Meta Account.
Additional Facebook profiles in a Meta Account
You can manage certain profile settings including your name, username, profile picture and/or avatar for each additional Facebook profile you have in a Meta Account. You can also delete, deactivate and/or reactivate additional profiles.
Settings that are still managed individually on Facebook, Messenger, Instagram or Horizon
You can still manage settings that only affect your experience on a single app within the settings menu on that specific app (Facebook, Messenger, Instagram, Meta Horizon app). These settings include:
- Preferences that are specific to that app (for example, Activity Log, Notifications)
- Device settings for that specific app (for example, Dark mode, Media Settings - Video and Photos, Cellular data usage)
- Who can see and interact with you and your posts in that specific app (Profile Locking, Profile and Tagging)
Note: Not all Meta Account settings are available for WhatsApp at this time. Learn more about which settings are available if you choose to add WhatsApp to a Meta Account.