Shop with external businesses by connecting your accounts to Facebook or Instagram

Updated:14 weeks ago

For a more streamlined shopping experience from an ad on Facebook and Instagram, you can choose to connect external accounts from certain businesses. This opt-in experience may allow you to browse products and add to Ecommerce carts on select product ads in Facebook and Instagram. You may also be able to check out with these businesses in a streamlined way, and experience more relevant ads.

Your choice to connect these accounts may affect your activity information from ad partners setting on Meta, by creating an exception for these businesses as specific ad partners. That means that we may use information shared with us by these businesses to further personalize your ad experience.

This account connection is voluntary, and you can choose to disconnect these accounts at any time in Accounts Center.

Disconnect your external business accounts in Accounts Center

From your computer:

  1. Click on your profile picture in the top right, then click Settings & privacy.
  2. Click Settings.
  3. Click Accounts Center, then click Your information and permissions.

  4. Click Specific ad partners, then click Disconnect below a business name.
  5. Click Confirm.

From your iPhone, iPad or Android Facebook app:

  1. Tap Menu in the top or bottom right of Facebook.
  2. Tap Settings & privacy, then tap Settings.
  3. Tap Accounts Center, then tap Your information and permissions.

  4. Tap Specific ad partners, then tap Disconnect below a business name.
  5. Tap Confirm.

From your mobile browser:

  1. Tap Menu in the top or bottom right of Facebook.
  2. Tap Settings.
  3. Tap Accounts Center, then tap Your information and permissions.

  4. Tap Specific ad partners, then tap Disconnect below a business name.
  5. Tap Confirm.
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